A brow lift is a procedure that produces some elevation of the brow. It can be for the purpose of lifting its position or affecting its shape. Loose skin and wrinkles of the forehead can be included in the procedure. There are numerous approaches to brow lifts. The choice of procedure depends on the goals of the patient and the factors that affect the placement of the incision. Most brow lifts can be performed in the office using local anesthesia and sedation.